By Jackson Blackledge, ECHELONN.IO


This guide walks you through the essentials of creating and optimizing Google Shopping campaigns.

Most brands will implement maybe 2 or 3 of these.

The real magic happens when you implement all of them together.

Same system we use for clients. One of our partners, they've generated $1.31M in revenue from just $256K in ad spend in the last 30 days.

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Chapters:

1: Custom Labels Strategy

2: Campaign Splitting

3: Product Title Optimization

4: Multiple Ad Groups Strategy

5: Product Groups

6: Competitive Price Monitoring

7: Store & Product Ratings

8: Product Image Optimization

9: Sales Price Attribute Implementation

10: Free Shipping Strategy

11: CSS Provider Partnership (EU Only)


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Need help setting up Google ads campaigns that get customers, not clicks?

Find us here:

*https://x.com/blvckledge https://www.echelonn.io/booking/google-ads*