By Jackson Blackledge, ECHELONN.IO

This guide is going to be extensive.

We will cover all essential campaign types that your e-commerce brand should be running or considering running to scale with Google Ads.

If you are already a veteran, you can skip to the last section and review my suggested account progression. Otherwise, if you are new, consider reading each campaign type in order of importance (from most to least).

Without further ado, let's begin.

1. Shopping Campaigns

2. Retargeting Campaigns.

3. Branded Campaigns

4. Prospecting Campaigns

5. Competitor Campaigns

6. Performance Max Campaigns

7. Google Display Campaigns

8. Google Ad Account Progression from Testing to Insanely Profitable

Ready to elevate your ecommerce brand with Google Ads?

We specialize in scaling 7-9 figure DTC brands.

Our record speaks for itself:

$588k+ in ad spend, 5x Average Client ROAS, and $3.15M+ Monthly Total Generated For Clients.

Let's talk growth: https://www.echelonn.io/