What to Check

This task ensures your brand ads follow a consistent format and include USPs and product features. Ad copy should highlight what makes you unique and give customers clear reasons to click. Additionally, your ad copy should stay synchronized with your promotional calendar.

How to Check

• Navigate to brand search campaigns
• Go to Ads & extensions
• Review ad copy for consistency and quality
• Check formatting (capitalization, punctuation)
• Verify ads reflect current promotions

How to Fix

Formatting Standards:

• First letter of each word should be capitalized
• Consistent punctuation throughout
• Professional appearance

Content Requirements:

• Include USPs (Unique Selling Propositions)
• Highlight key features: Free shipping, Money-back guarantee, Fast delivery, etc.
• Include current promotions or offers
• Add trust signals: Years in business, Customer reviews, Awards, etc.

Headline Structure:

• Headline 1: Brand name + Product category